Le Burger 4304

Le Burger 4304 is a French burger joint in Linden Hills, Minneapolis from the all-star duo of Jonathan Gans and Josh Hoyt. Starting from a simple prompt— ”What if an American chef opened a burger stand in Paris?—they set out to create a fun and approachable neighborhood spot, with a craveable menu driven by flawless technique and impeccable ingredients. From world-class cocktails on tap to a stellar kids menu to thoughtful vegan and non-alcoholic options, every detail is considered with inclusive hospitality in mind.  

We worked with Le Burger on their branding and identity, encompassing logo design, signage, packaging, and poster illustrations decorating the interior. Employing a palette of six bright colors, along with playful shapes, and a light, airy touch, our goal was to help le burger cultivate a casual yet sophisticated appeal and an inviting environment for all. 

INSTAGRAM | PHOTO: WING TA